I totally agree with this article from E Consultancy
Another one missing from this list is Louis Vuitton,
Have a read and have your say
On your first visit Bentley shows you a great big ad of some kind or other, and then leaves you staring at some wild flowers. You must search for the ‘skip to home’ button, located in the bottom corner, to proceed to its homepage.
Givenchy might make more than EU 81m in annual revenue if it allowed users to navigate around its website without the need for night vision cameras. Black text against a dark grey background isn’t cool, or classy. It’s abhorrent.
It is best practice to avoid obfuscation when it comes to shipping and delivery details (and options), especially when you’ve placed a £2,795 watch in your basket. See that little ‘shipping’ link, in the bottom corner of this shopping bag overlay? It doesn’t do anything.
Maybe it’s just me, but the navigation is all over the place. Try to go to the men’s sunglasses page in under a minute. The dropdown menus with their tiny fonts have transparent backgrounds, meaning that you can’t read them if they appear above other text. Also, there’s no fluidity in the pages. Needlessly Flashy, capital F.
Movement and noise – Cartier
Wailing autosound, more whizzy animation than Pixar, and lots of loading buttons and hanging around.
I could have opened a bottle of sparkling wine before […]